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Creative Discovery
This exercise identifies the project goals & creative vision, providing a blueprint for a successful collaboration. Discovery can be broken into four basic areas: Audience, Inspiration, Competition, and Scope. Please see below for questions:
 

  1. Audience

    Who do you want to reach? Who are you primarily speaking to?

  2. Inspiration

    Identify three websites that have features/design elements, etc, you like and may be a good fit for this project. The brands that inspire you - from any industry. We will use elements of these sites to inspire us in the design phase.

  3. Competition

    Identify three websites that offer competition to your share of the market  & audience you are speaking to. This will provide a gauge for the current landscape, giving us what we need to create a world-class brand.

  4. Project Scope

    Think about your business & creative goals for this endeavor. Do you need a full website, with custom Interface Design as well as the CSS/HTML/hosting, etc? If so, approximately how many pages do you envision for the final site? What type of functionality do you want to intend to use? Do you need a logotype? Do you need new business cards, or a brochure? Please describe what your needs are so we can identify the size & scope of your project(s).
This is a collaborative process. The more thorough your responses, the deeper our understanding of your needs will be, which translates into a more comprehensive and and effective final product. Based on this information, we will generate a ballpark quote for your needs.
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